Adobe Illustrator Tech Tip: Type on a Path Tool:

Adobe Illustrator's Type on a Path Tool is great to type on a drawn line or even a shape, if you want a look different from just typing standard text. To use the Type on a Path Tool, first, draw a shape or line that you want to type on. In this case, I am going to type text on a tire, so I created a secondary circle to type on:

Next, choose the Type on a Path Tool. It is inside the traditional Text Tool in Illustrator:

With the Type on a Path Tool selected, click on the path (shape or line) you created to begin typing:

If needed, you can use the selection tool to move the path (shape or line) to place your text at the desired place:

Finally, you can go to Text > Type on a Path > Type on a Path Options, to change the appearance of your text. In this case, I am going to "flip" the text to the inside of the circle:

So as you can see, the Type on a Path Tool in Illustrator has many options. Enjoy!